Apple was one of the first to bring consumer AI to the mainstream. The launch of the AI digital assistant, Siri, back in 2011 was received with a lot of fanfare and hype. However, Siri did not turn out to be the success story that Apple had hoped, and was relegated as a novelty gimmick.

Despite the big moves Apple is making in AI, Google and Amazon remain firmly in the lead. A while back we reported how Amazon’s Alexa is strongly in the lead in the VDA market, with Google Assistant coming in second. With new competitors like Bixbyemerging, Apple and Siri have their work cut out for them.

As far as machine learning is concerned Google have shown that they are industry leaders in that respect. Their Deepmind division’s AlphaGo AI recently defeated worldno.1 “Go” player, Ke Jie, in what is a seminal moment for AI development. This only proves how far Google have come with AI and machine learning research.

A dedicated AI chip is not something new to the industry either. Qualcomm’s newest Snapdragon 835 processor has a dedicated module for AI. Google has its own Tensor Processing Unit (TPU) hardware, which they used in their AlphaGo AI.

Source: dezeinfo